If you wait until your business becomes unhealthy to innovate, you are dead!
Innovation is not a luxury for only Fortune 500 corporations, it is a lifeline for every business.
Trend Watch will teach you to understand customers’ decision-making based on their interests, influence and involvement and to
turn that knowledge into bottom-line revenue.
You will discover how to:
1) Keep your business relevant and in-demand
2) Translate awareness of needs across markets to revenue
3) Empower your workforce by implementing information sourcing
4) Develop Innovation Leaders in your organization
5) Tune into the DNA of a culture to anticipate shifts in trends